Branding differentiates your business from others. It makes you recognisable to your market. It’s a visual expression of what your business is and who you are.
Your brand voice defines how the wider world perceives you.
Branding is more than just a logo. It’s the way your business brokers that first customer conversation, before a single word is spoken.
Finalising your brand positioning is a collaborative process, combining our ideas with your vision and considering how your customers might respond to this.
Positioning includes aspects such as your mission statement, values, target audience, and tone of voice.
Branding is often thought of as your brand name and logo. However, visual branding stretches far beyond this.
It includes your colours, typography, iconography, patterns, and photographic styles, all of which add up to how the public perceive your brand as a whole.
We create meaningful brands your customers will love. Here’s how…
1. Discovering Your Brand.
Before we begin to build your brand, it is important for us to go through a process of creating style boards and research. This will help us identify elements and styles that will be incorporated into your brand.
2. Brand Positioning.
If the right message doesn’t resonate with the right people your brand will fail to generate an impact. Therefore, identifying your tone of voice, mission statement, and target audience is vital.
3. Visual Assets.
Based on our discovery sessions, we then create visual assets like your logo and other accompanying brand designs. We then implement these across assets such as email signatures, brochures, and packaging.
A creative collaborative process
Defining business positioning
Building your brand story
Print & web ready assets
Advising more than 75+ brands
We blend one part strategic excellence with one part creative vision.
Your team combines two branding essentials: extensive experience in brand strategy with true creative originality. The result is a brand your customers will love.